After starting out portraying himself as an agency that covered everything graphic & web design, Matthew's discovered a) his natural niche of web development and b) that clients prefer knowing they're working with an individual.
He's stripped it back: dropped the 'everything' offering, refocused, rebranded and revoiced as 'I'.
When Matthew started out he soon got up and running using freelance market places like PeoplePerHour - he believes if you look hard enough there are good clients and projects on these sort of sites and shares his thoughts on how do find them.
More from Matthew
Who the hell is Steve Folland?
Steve's a freelancer helping businesses use and make video & audio content in much better ways. Find out more at stevefolland.com, track him down on Twitter @sfolland or lay a trail of cake and he'll eventually catch you up.
Check out Steve's Being Freelance Vlog that documents his weekly wanderings and wonderings as a freelancer.